Meanwhile, Glu Mobile is steadily becoming a top mobile game producer, driven by strong results from the top 3 franchises -- Design Home, Harness Sports Baseball, along with FIFA Mobile Coins Covet Fashion. Glu anticipates total bookings to land between $555 million and $560 million in fiscal 2020, whereas adjusted operating profit (as measured by EBITDA) also continues to rise.
With the accession of Glu Mobile, EA is going to have big and growing mobile business earning $1.32 billion in reservations. That includes more than 100 million monthly players on cellular, bringing in EA's global hit across console, computers, and mobile platforms to 430 million gamers. Glu Mobile can leverage EA's marketing abilities to enlarge its franchises internationally and expand even farther.
There are a number of synergies between both of these game manufacturers. Glu Mobile's staff, headed by former Electronics veteran Nick Earl, has proven very adept at creating, testing, and launch titles across various genres, including role-playing, sports, and lifestyle titles. EA's specialty is designing sports games under its EA Sports tag, but Glu Mobile has also proven it can always develop a mobile sports business.
A deep freezer of new games.The development pipeline in Glu Mobile looks quite promising. It's new names set to launch shortly, including Harness Sports Fishing, Deer Hunter World, and an updated version of Tap Sports Baseball for its 2021 season. EA intends to bring Tap Baseball to new countries with its own licensing experience from EA Sports.There is also Table & fresh, a fresh lifestyle sport, as well as a range of hyper-casual games launching from Glu's Crowdstar studio.
What is more, Glu Mobile may bring fresh ideas to EA about ways to decorate certain names. The business reported seeing favorable early results from this initiative around the last earnings call. Growing at an unbiased price.It's always worth checking the price that a company is paying as it announces a major acquisition. Around three hot valuation metrics, Glu Mobile looks like a fantastic value in the movie game industry.EA is spending $12.50 per share in cash to Cheap FIFA Coins investors, which places the latter's most price-to-free cash flow multiple at 47.